The Media, Culture and Society specialisation trains students to analyse the media in terms of their social, cultural and symbolic dimensions. It is aimed at those who wish to understand the role of the media in the construction of identities, representations and social dynamics.
This programme develops skills in critical analysis of media discourse, the study of cultural practices and understanding the interactions between media and society. It prepares students to grasp contemporary issues in information, communication and culture, while providing them with a solid theoretical and methodological foundation.
Students acquire skills in critically analysing the media and their social and cultural impact. They can enrol in media and communication studies programmes or pursue research.
Media analysts observe and study the role and influence of the media in society. They collect and interpret data on media consumption, content and cultural trends. They prepare reports and recommendations for institutions, media outlets and communications agencies. Their work provides a better understanding of the social and cultural impact of information.
Social and media researchers analyse audience practices and behaviours in relation to the media. They conduct surveys, studies and reports on cultural and social trends. They provide accurate data to guide communication and media policies. They work for research institutes, media organisations or cultural organisations.
Cultural communication consultants support institutions and organisations in their cultural projects. They develop strategies to promote heritage, events and artistic initiatives. They coordinate the dissemination of content and engage target audiences. Their role is central to enhancing visibility and cultural impact.
Specialist writers produce written content on cultural and media topics. They adapt their texts to suit the audience and medium used (articles, analyses, reports). They may work for media outlets, scientific publications or cultural institutions. Their expertise enables them to convey complex information in a clear and relevant manner.
Admission to this Master’s programme is subject to specific academic criteria. Admission is based on competitive examination, following review of the application.
To be eligible for admission to the competitive examination, candidates must hold a Bachelor’s degree in Information and Communication Sciences (or equivalent), obtained in the normal course of study, without repeating any years and with an
overall average of at least 13/20.
They must not have been subject to disciplinary sanctions nor already hold a Master’s degree in the same specialisation.
Registration is only possible online, with a complete application and the choice of a single specialisation.
To find out more about the subjects, learning objectives and course structure, download the
full course programme.